RSS or Real Simple Syndication is way of delivering web content to whoever wants it. First Person Branding distributes content by RSS. You can apply for a subscription using the Feedburner subscription box on the right of this page.
RSS allows people to have content sent to them as it’s published, they don’t need to keep re visiting a website to see if anything new has been added.
The real benefit of RSS is you can choose to only subscribe to content you are interested in. News categories are a good example of content that may be chosen. You may want receive news about your favourite sport or stocks.
The benefit as a publisher is you can create a huge following of readers who subscribe to your RSS feed thereby creating a sphere of influence.
An RSS feed should be the first application you plugin to your website so you can start building your subscriber list has quickly as possible.
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