Archive for June, 2009
Ann Handley A State Of Annarchy
Posted by admin in Personal Brands, Social Networking on June 16th, 2009
Ann Handley is a 11-year veteran of creating and managing digital content to build relationships for organizations and individuals, she has demonstrated ability to develop content strategy and to fully execute on it. She has a real passion for building community, particularly in using new media tools to broaden and build value.
Ann’s personal website www.annhandley.com is her place to talk about the state of “Annarchy.” Annarchy is her world which she suggests is a general state of disorder and occasional (yes!) chaos. She talks about the interesting bits of life, that doesn’t fit into either her business blogging or freelance editorializing.
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Janice Needham
Posted by admin in Health, Personal Brands on June 16th, 2009
Janice Needham likes helping people, over many years she’s built a successful career doing what she enjoys doing which is helping people attract into their lives the things they desire.
Recently Janice took stock of her own life and realised while she was helping people achieve what they desired her own well being wasn’t what she wanted. So Janice started her own personal journey to well being and in keeping with her own philosophy she is inviting people to monitor her progress.
Janice hopes that her website will allow people who track her progress will also ask themselves ”When would NOW be a good time to take stock and make the changes?”
You can follow Janice’s journey at www.janiceneedham.com
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Facebook Vanity URL’s The Debate Continues
So is it really necessary to have a Facebook username that is actually your own name?
That question will be debated on thousands of blogs and probably produce thousands of different answers. Those that argue that it is not important will be heavily weighted with those that were too slow to actually secure their name.
Those that argue that it is important will be weighted with those that were quick enough or lucky enough to secure their name.
We are sure that whilst it would be nice to have your own name as a username, your world will not collapse if you didn’t get it. After all your brand success will be determined by who you are and not by a Facebook URL.
The main advantage as we see it is your name may be mentioned in some offline discussion and participants may later look for your facebook page by typing www.facebook.com/yourname and if your username is your name they’ll find you.
But then that’s probably not going to happen too often because they’ll more than likely Google you and find you at your website via your domain.
You do have a your domain don’t you?
Well known blogger Chris Brogan has started the Vanity URL debate rolling with his post Whats Not In a Name , we’re not sure if Chris was just too slow to secure his name but he registered dotchrisbrogan to prove the point that the name is not important. The debate will be fascinating to follow.
Save Precious Time With Tubemogul
Posted by admin in Branding Tools on June 11th, 2009
Time is one of the most precious commodities you are blessed with, it’s also irreplaceable, every second that ticks by cannot be used again, it’s gone, literally disappeared into the ether. So it makes sense to use it wisely especially the time you spend online promoting your brand.
One of the most time consuming but unavoidable tasks you’ll undertake is to spend time uploading your video’s to the different video hosting sites. Transferring just one video to these site can take hours, especially if you are uploading a large file but expanding your brand by video is one of the major strategies you’ll use if you want to successfully brand yourself online so it must be done.
Fortunately the time spent on this task can now be cut to an absolute minimum thanks to TubeMogul which allows you to upload a video to it’s website and then they’ll upload your video to all the major video networks and best of all they will do it for free.
There are over twenty video sites that TubeMogul supports, they range from Youtube to Yahoo and everything else in between. It’s a wonderful service and invaluable for anyone into promotion by video.
Before TubeMogul can upload videos to other sites for you, you’ll need to have registered for accounts with the other services, unfortunately that’s unavoidable..
But registering will be time well spent compared to the time you will save in the future. We recommend that at the very least you sign up to the following video sites if you haven’t already done so because between them they cater to the highest percentage of the market and have a fairly straight forward registration process.
If you do decide to use the TubeMogul service we would welcome your comments on the service.
Facebook To Provide Usernames
Posted by admin in Branding Tools, Facebook on June 10th, 2009
If you have logged into Facebook recently you may ar may not have seen this notice on the home page.
If you can lockup your own name as your Facebook username it will become a valuable online asset to you because of the following reasons:
- It will be unique, no one else will have the same username.
- It may become your second most valuable cyber asset next to your domain name, probably the first if you haven’t registered your name as your domain name.
- Your Facebook address will look like http://www.facebook.com/username
- Google will index Facebook URL’s so people will be able to “Google you” and find your Facebook link at the top of Google search results.
- You’ll be able to use your Facebook address to help develop your own personal brand.
Facebook are attempting to prevent cyber squating on usernames by stopping anyone who didn’t have a Facebook account prior to May from immediately registering a username. This is good policy but we’re unsure how they can prevent current users from registering a popular name because allocation will be on a first come first served basis.
When the clock ticks down to registration kick off, those Facebook servers will be tested to their limits while possibly millions of people try to secure their usernames.
Good luck with yours and be sure you’ll regret it if you don’t try.
Read more at the Facebook blog
I would also like to hear your views on Facebook usernames, please express them in the comment box below.
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